What often characterizes the goal of non-traditional media?

The goal of non-traditional media is often characterized by sensationalism and advocacy. Unlike traditional media, which typically prioritizes objectivity and adherence to journalistic standards, non-traditional media outlets frequently focus on creating content that captures attention and elicits strong emotional responses. This can involve amplifying particular narratives, promoting specific viewpoints, or highlighting sensational aspects of stories to engage their audience more effectively.

Sensationalism refers to the presentation of information in a way that seeks to provoke excitement or shock, often emphasizing dramatic elements over balanced reporting. Advocacy denotes a tendency to support a particular cause or perspective, which can skew the portrayal of events or issues. This approach can resonate with specific audiences who are looking for content that aligns with their beliefs or amplifies their concerns, making it distinct from the goals of traditional journalism that aims to provide accurate, unbiased information.